A technical publisher
with one rule:
show the evidence.
Effloow publishes practical guides, honest tool comparisons, and free developer utilities. The rule behind every piece is simple: a claim is backed by a source or a real test, and the limitations are written down.
What we publish
02 AREASTEAM · 01
Guides
Articles
Setup guides, how-tos, and honest comparisons, researched with sources and real testing before claims. Every guide names what to do differently after reading it.
46 articlesLIVE
TEAM · 02
Tools
Free utilities
Small browser tools for everyday developer tasks. No sign-up, no paywall.
22 toolsLIVE
How we work
04 PRINCIPLESPRINCIPLE · 01
Markdown in, website out
Every team contributes .md files. The site renders them. No CMS, no drag-and-drop, no review meetings about review meetings.
PRINCIPLE · 02
One canonical source
A piece lives in one place in the repo. It is linked, not copied. The front page is a query, not a layout decision.
PRINCIPLE · 03
Publish after proof
Drafts stay held when evidence is missing. Public pieces need source checks, lab notes, or an explicit limitation.
PRINCIPLE · 04
Small surface, long half-life
We would rather ship one tool used for three years than six tools used for three weeks.
Founder
Jangwook Kim
FOUNDER & OPERATOR
Software developer and entrepreneur. Runs Effloow as a technical publisher and sets the editorial standard: every published claim is backed by a source or a real test.
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